{Est. 2025}
An elevated dining experience rooted in simplicity and soul. The Butter Book Project blends modern elegance with rich flavors from around the world.You don’t just eat here — you remember it.
The BB Project is Here.
The Butter Book is a Memphis-based coffee and pastry startup with a simple mission: to create a place where community and craft come together. Our team is passionate about elevating everyday moments, whether through a perfectly brewed cup of coffee or a warm pastry fresh from the oven. By blending Southern hospitality with modern flavor, we’re redefining what a neighborhood café can be.
Rooted in Memphis but inspired by global traditions, The Butter Book is more than just a shop—it’s a gathering space. From early mornings on the way to work to weekends spent with friends, we’re here to fuel connection, creativity, and comfort. Every detail, from our locally sourced ingredients to our carefully curated menu, is designed to make each visit an experience worth savoring.
Our origins begin with our head Chef and CEO, Reginald Edwards, and his commitment to bringing an outsanding and unique pastry experience to the hear of the Mid-South.
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From first glance to final bite — A taste of quiet luxury
We are importing a special vision and architectural approach straight from Seattle.
Bringing service and community to local Memphis neighborhoods.
Our classically trained French pâtissiers are on-board for the long-haul.
All products and inputs used by the Butter Book Project are ethically and sustainably sourced.
"A stunning, inspired coffee and pastry experience has never been brought to Memphis, until now."
"At the Butter Book Project, we are creating something truly different. By leveraging technology and branding, we are already setting ourselves apart in fantastic fashion."
As Head of TalentAttraction at Old Navy, she built and led one of GapInc.’s most consistently effective and innovativerecruiting teams, delivering exceptional results inboth time-to-fill and quality of hires.
Senior professional with 20 years of consulting and corporate experience driving strategic transformation through systems implementation, business integration, performance management, and process optimization.